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Long-Term Plan

1,500 Acres of Development
1,200 Residences: Single-Family Homes and Condos/Townhomes
600,000 – 900,000 square feet of Retail Space
5,000,000 square feet of Business, Office and Health Care
360 Acres of Open Space, Recreational Trails and Civic Uses

Conveniently located off of I-94 and Hwy. 67 in the City of Oconomowoc and Town of Summit, Pabst Farms is a unique and inviting 1,500-acre master-planned community unlike any other development in Southeastern Wisconsin. It offers all of the conveniences and amenities of an urban area in a breathtaking Lake Country setting which is only 40 minutes to downtown Milwaukee and 45 minutes to Madison.

Pabst Farms offers a complete living experience by integrating residential, retail, and commercial environments into one thoughtfully developed master-planned community. Each has its own character and form but yet is closely tied to the overall exceptional quality of life that Pabst Farms truly represents. These areas include:

Residences at Pabst Farms: Single-family homes and condos/townhomes
Pabst Farms Town Centre: Innovative Regional Open-Air Retail and Entertainment Center with shops, lodging, dining
Market Place at Pabst Farms: Grocery store, convenience retail
Village Square at Pabst Farms: Mixed-use retail, office space, residential
Pabst Farms Commerce Centre: Light manufacturing, warehouse, office
Health & Wellness Campus at Pabst Farms: Medical facilities
Business Tech Core at Pabst Farms: Campus for research, tech companies

Being able to live, work, play and shop in one community clearly is what attracts buyers to Pabst Farms. Two important anchors that foster an active family lifestyle and a real sense of community are:

Summit Elementary School at Pabst Farms
YMCA at Pabst Farms

The Residences at Pabst Farms
A variety of residential developments are planned at Pabst Farms from townhouses and condominiums located near the Pabst Farms Town Centre to distinctive single-family homes initially located in three different residential areas. These areas include:

Eastlake Village - This area consists of 150 single-family homes with a few remaining lots for sale.  Contact Pabst Farms Realty for further information.
Lake Country Village - This area will consist of 205, half-acre lots.  The Preferred Builder Program will be expanded to include several new quality builders.
Interlaken Village - This area will consist of 26 estate size one-acre lots. Home/lot packages through an expanded Preferred Builder Program are planned.
Condos/Townhomes -  Now selling is the first phase of side-by-side condos at the Village Crossing at Pabst Farms. The 144-unit project will provide maintenance-free living in a premium location near shopping and restaurants in the heart of Pabst Farms.

Design and use covenants will be in place for all residential areas to protect the character of Pabst Farms and to ensure long-term property growth. The Covenants and Restrictions include the creation of an Eastlake Village Homeowners’ Association and Architectural Control Committee to provide uniform control of setbacks and size of houses, green space, landscaping, stormwater management, building materials, lamp posts and mailboxes.

Preferred Builders in Eastlake Village include:

Homes by Towne of Wisconsin
1033 N. Mayfair Road #305, Wauwatosa, WI 53226
Contact: Todd Becker
414-266-9620 or
Joseph Douglas Homes
19395 W. Capitol Drive, Suite 200, Brookfield, WI 53046
Contact: Joe Orendorf
262-783-4700 or
Kettle Creek Homes, Inc.
700 Pilgrim Parkway, Elm Grove, WI 53122
Contact: Craig Caliendo
262-797-3600 or
Trustway Homes, Inc.
W220 N3451 Springdale Road, Pewaukee, WI 53072
Contact: Steve Clavette
262-695-6400 or

The Shops at Pabst Farms
The Market Place at Pabst Farms curently consists of 12 convenient stores.

Market Place at Pabst Farms - Anchoring the upscale convenience store center, Pick ‘n Save opened in August, 2005. As a new ‘fresh foods’ prototype, this grocery store features expanded fresh produce, deli, meat, fish and bakery. It also features a pharmacy, wine & spirits and an accessory bank. Other stores include Starbucks, AT&T Wireless, Martinizing Cleaners, Nick-N-Willy's Pizza, Fantastic Sam's Hair Salon, Barnes Jewelers, Huntington Learning Center, Cousin's Subs, Travel Leaders, River Lakes Pain & Wellness chiropractic services, Performance Running Outfitters athletic shoe store and Silver Nail Inc. nail salon -- 13 stores in total.
Village Square at Pabst Farms - M&I Bank, the first anchor of this mixed-use retail, office and residential area, opened in fall 2006. Hilton Garden Inn with 100 guest rooms and several meeting/banquet rooms opened in May 2007.
Pabst Farms Town Centre - On December 3, 2007 Developers Diversified Realty Corp. (DDR), a leading shopping center developer world-wide, announced a partnership with Pabst Farms to build a large regional open-air retail center on 120 acres. The pedestrian-friendly center will feature a dramatic mix of stores, restaurants and entertainment.

The Businesses at Pabst Farms
One of the highlights of the overall Pabst Farms development was the January, 2005 opening of Roundy's Distribution Center. This $80 million state-of-the-art 1,075,000 sq. ft. distribution facility is one of the largest in Wisconsin.

Commerce Centre – Staybridge Suites celebrated its Grand Opening in June, 2009. The upscale extended-stay hotel is ideally located across from the new Aurora Medical Center at Pabst Farms. Staybridge Suites and Hilton Garden Inn at Pabst Farms, which opened two years ago, are serving the expanding needs of travellers in the growing Waukesha county area.

The other new project is a 30,000 sq.ft. spec industrial building. Key tenant for the spec building is Fastenal Corp. which occupies nearly 25%. 

Anchors for the Commerce Centre include the 1.1 million sq.ft. Roundy's Distribution Center, the 81,000 sq. ft. Ace Precision headquarters building and the 38,000 sq. ft. Harley-Davidson dealership. Sentry Equipment Corp., a venerable, employee-owned Oconomowoc business, recently moved its headquarters and manufacturing facility to the Commerce Centre, occupying a 51,100 sq.ft. facility. 

Sites are available for light industrial and office as well as hospitality including restaurant and hotel. The Hospitality Campus of the Commerce Centre is strategically located directly west of Aurora Medical Center.

Health & Wellness Campus
– Grand Opening of the state-of-the-art Aurora Medical Center at Pabst Farms was held in early March 2010. Construction of the 110-bed, 792,000 sq. ft. regional destination hospital began in Sept. 2007. It adjoins the Aurora Wilkenson Medical Clinic which opened in Oct. 2009. The Health & Wellness campus at Pabst Farms provides a premium high visibility area with approximately 1.5 miles of building sites adjacent to I-94. Planned uses for the 184-acre parcel include medical facilities, professional building, nursing home, independent living facility in addition to the hospital complex.

Business Tech Core
– Premium high visibility area with approximately .75 mile of building sites adjacent to I-94. Over 200 acres, this unique parcel of land offers an opportunity for high-profile companies to locate on this emerging research, medical and technology corridor.

Village Square
– Premier location for mixed-use retail/office 
space/residential in the heart of Pabst Farms. M&I Bank, the first anchor tenant, opened in fall 2006. Hilton Garden Inn opened in May 2007. It features 100 guest suites, large indoor pool and whirlpool, full-service restaurant and meeting/banquet space.

Peter Paul Bell

Mission Statement: To thoughtfully develop 1,500-acres of historically significant land into one of the finest master-planned communities in the country, creating an enticing “destination community” of long-term value in which people can truly live, work, play and shop – a rare way of life by today’s standards.

Recipient of Marquette University Alumni Award - 2006
read press release

Pabst Farms Contact Information

Pabst Farms Sales Center
1370 Pabst Farms Circle, Suite 350
Oconomowoc, WI 53066
262-200-2050 (fax)

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